The original edifice was designed and built in 1922 by Meyer and Holler's Milwaukee Bradley Building Company, best known as the designers of Grauman's Chinese Theatre. It was long occupied by the Southern California Music Company, which used the building as sales space and hosted concerts in an auditorium located on the building's top floor.
Architecture firm Omgivning is restoring the building's front facade to its original date - with some modern touches - in accordance with the Broadway Design Guidelines. Plans also call for the addition of rooftop amenity space to the property.
The Singer Building's ground-floor is expected to be ready for occupancy in late 2019, with apparel retailer Vans signed to establish a flagship store within the space. The property sits next-door to the Tower Theatre - soon to be occupied by a new Apple store - and the Rialto Theatre - now home to an Urban Outfitters.
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