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The Art of DTLA//IRL

DTLA//IRL was envisioned as a space and experience that embodies the spirit of Downtown – an expression of the community, culture and commerce that make it such a vibrant place.To manifest that vision, the Downtown Center Business Improvement District engaged creative agency Neon Butterfly to conceptualize the space and program. The firm's founder,...
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DTLA IRL - A Celebration of Culture, Community, & Commerce

What is DTLA IRL? An embodiment of all things DTLA. IN REAL LIFE!

Our HOLIDAY POP-UP activation at the corner of 7th St. and Olive St. - on the ground floor of the LA Athletic Club -  will be a place where visitors can reboot and recharge during the holiday season. There will be art, local merchandise for sale, weekly events, and deals/details on downtown holiday happenings.

While we work with our creative partners at Neon Butterfly get the spaces ready for you, we wanted to give you a sneak peak at our work in progress!

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#DTLAIRL Artists Challenge!

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DTLA Retail Market is Still Hot

​As summer turns to autumn and we finally say goodbye to 100-degree days, most are happy to see the heat go. But just in the last 30 days, we've seen the opening of prominent stores that confirm the retail scene in Downtown LA is as hot as ever! Which is exactly what we say in our just-released 2018 Downtown LA Retail Report.

Here are some notable highlights of new retail shops that have opened within the last month.

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DTLA: It's Not Your Daddy's Downtown

This content was written by Nick Griffin and originally appeared on Urbanize LA.

​The Downtown residential market has been on fire for years now, with the retail and restaurant scene smoldering in its wake. Now those sparks are beginning to ignite the commercial office market – with our Q2 Market Report showing growth in leasing activity, average rents and net absorption. But the numbers, while good news, aren't the real story. 

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